I am always amazed at how many high profile people screw up and make it worse for themselves by not putting issues to bed.
When Rev. Ted Haggard hired a prostitute and got caught, he should have just said, "Yes I did it," and fess up to everything. Like a band aide – one, quick, swift motion – get it all off your chest at once. This allows you to be in control and shorten the amount of attention on the issue.
Rev. Haggard is keeping himself in the news. Every time this guy is in the news, often taking impromptu interviews from his car or on the street, he is saying something different. Doesn't this guy know that the media will keep coming if he keeps giving them something new to cover?
And why isn't someone telling this guy how to manage this issue?
Public apologies are so widely accepted by Americans, why isn't this guy learning from those that have errored befroe him?
http://hbswk.hbs.edu/archive/5313.html
Some bad history:
http://www.showbuzz.cbsnews.com/stories/2006/11/05/people_hot_water/main2153600.shtml
Currently reading : Lipstick on a Pig: Winning In the No-Spin Era by Someone Who Knows the GameBy Torie ClarkeRelease date: By 31 January, 2006
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